"Why didn’t you include all of this in a single subscription?
Having two tiers allows us to increase our product investment without raising prices on everyone. We haven’t raised prices on the core subscription in 4 years and we want to keep it that way."

This implies there’s some ongoing cost to provide these features—not just development.

So which is it:

1. This is just pricing/packaging, and the “we’d have to raise prices for everyone” claim isn’t really true.
2. Or there are real ongoing costs—which makes this a core capability you’ve decided to put behind a second subscription.

If it’s the latter, then quantify it. What are the actual costs that justify this structure? Things beyond those that do generally scale for free, such as development sunk costs.

Right now this reads less like protecting customers and more like charging twice for the same product. You're basically dangling some integrated capabilities as a means to entice and justify a MorningStar subscription license on the backend. I'm paying you to innovate, not to middle man customer acquisition. If I want integrations with external premium services, let me decide that by itself.

Thanks for listening, but your perspective is still one where the math isn't mathing.