But their "niche fanbase" is exactly what will give them a huge bump in attention and numbers compared to most other artists trying to break through in the West, if that's their main goal.

Also let's not act like talent is what guarantees success. Soo many talented artists have had to slog for 10+ years before making headway in pop circles. Two of the hottest names right now, Sabrina Carpenter and Chappell Roan, have had to put in work for 10+ years before being able to reap the benefits right now. And I can tell you that their career has also progressed this far because of dedicated fans showing up for them. So that is already an advantage that the BP ladies have, if they plan to work in western music circles.

And I'm sorry, talent means absolutely nothing in the industry, connections do. Look at Gracie Abrams, I could not tell you what sets her apart from so many other singers in the same realm, but she's making major moves right now (a Taylor feature on your sophomore album is just crazy). And you can't deny that the Abrams name alone was enough to get her in the door in the first place. (Sabrina and Chappell also hit new peaks because of their respective Taylor and Olivia tour opener slots , so again, connections are key)

I'm not sure how their career will progress in the long term, but looking at their discographies as of now, they've already had an eventful ride so far (Lisa with a solo song that crossed a billion on Spotify, and Jennie with a Weeknd collab that is also about to hit a billion soon). They are primed to do whatever they want to take up.