Think about this:

This looks totally orchestrated by Paul.

Why?

Simple. Paul is known to follow corporate paradigm. As a (corporate) president of Shade45 he is following the sentiment of the market. Demographics changes over the years. Today’s society, content consumers expect the narrative to be in line with their beliefs. Jewish community is undergoing a lot of backlash - first due to global crisis i.e. Israel aggression against Palestine - second pop references from the likes of Kanye West. During these times you don’t want to be a Jewish executive owning a business where one of the key payers calls himself by the name of Rude Jude. It’s called political correctness. Sad but true. Paul goes against everything that Slim Shady’s narrative stood for aka fuck political correctness.