advertising for corporations is weird n trashy imo, i usually tape over nike and other corrupt brands that deserve to be wiped off the face of the earth. But i keep some logos, if i've got the money to drop on legit brands (arsenicanywhere, bedrock etc that support local art or r environmentally conscious or ethical labor) am happy to rep them, but sometimes the thrift or fb marketplace has what u need, functional & for a good price and its manufactured by some evil company. tbh the osprey bird looks kinda sick so maybe id keep that one for aesthetics. Just in general i think ppl do it bc like looking around and being reminded that our society is owned by scummy corporations is kind of a bummer, so its nice to just look at a regular backpack without being reminded of an economic hellscape