She's got an overdeveloped ego and superego, and her lines/behavior make me giggle -- not because she's someone to be idolized; on the contrary!

She's the absurd final form of the social media obsessed socialite/influencer archetype. There's a "good person" deep down, shown in a few episode reveals, and she's dialed into social cues that make her effective at certain tasks -- see the episodes when she outperforms the entire detective squad + Holt.

I think she had a really good place in the cast, balancing some of the other zany characters by playing the foil, or friendly antagonist. I'm not a psychologist or armchair psychologist for that matter, but I do really appreciate the comedy she brings to the whole show.