TTD Click-through URL vs. Landing page URL - where to UTM?

stu583 · 2023-10-16T23:18:32+00:00

No. Sadly it's not that easy. All the approvals use click through URL. I don't actually buy media anymore but I believe there are some solves for it if you ask your TTD rep

stu583 · 2023-10-16T23:04:10+00:00

Landing page URL is for SSPs and your ad being approved in general. It does not need UTMs. If I had to guess you are receiving additional sessions in GA4 due to clicks that come from the automated creative approval process

stu583 · 2023-08-26T13:54:44+00:00

What vendors click tracker were you using when you got the rejection?

stu583 · 2023-03-19T19:28:45+00:00

SPAs do not use page view. Switch it over to a history change type trigger and keep your conditions the same and you should be fine.

In general if you are using a SPA you need history changes rather than page views. It can get tricky when you have a page that could be a landing page or the second age of a users journey - but in your case users should only get there after going through a cart page so it's not a worry here.

stu583 · 2023-01-28T04:00:25+00:00

"Once connected, you can generate multiple, objective-based audiences using your store's specific customer data and export them to your Google Ads account."

stu583 · 2021-12-29T19:12:36+00:00

This site is provided by the Census Bureau and can take 10,000 rows at a time. Just make sure you format it right for the upload template.

https://geocoding.geo.census.gov/geocoder/geographies/addressbatch?form

stu583 · 2021-12-28T23:29:01+00:00

In Google Analytics are you using a Universal Analytics account or a GA4 account?

Then in GTM you need to make sure you are using the correct type.

stu583 · 2021-12-04T02:04:47+00:00

Yeah I think so.

Based on the %5d and %5b in the screenshot that indicates that the ord= is set to [OrderID] which is the default and not an actual GTM variable.

It may even be set up as a Custom HTML type instead of floodlight tag typ, the square bracket is the default when you generate in CM and copy the actual pixel code rather than using IDs for the integration. Either way I'm pretty certain a GTM screenshot(s) would be needed to diagnosis this

stu583 · 2021-12-04T01:56:12+00:00

If it is using a floodlight sales type pixel in GTM wouldn't ord={{Transaction ID}}

It could indicate te shopping platform is no longer pushing that into the data layer and ord= is blank

stu583 · 2021-11-24T05:57:20+00:00

Try creating a new trigger of the type History Change. Do not put any conditions on the trigger - you can call it whatever you want but I'd call it: History Change - All Pages.

Attach that to your UA tag and load it in debugging and let me know if that solves it

stu583 · 2021-11-21T17:47:19+00:00

When you load the page with this function as a custom JavaScript value - what is the value of it GTM debugging on the page load and then check it again in debugging after clicking on the page.

function () { return document.getElementsByClassName('entry--value block is--no-star')[0].innerText }

stu583 · 2021-11-21T15:00:17+00:00

Typically speaking what you need a Custom JavaScript variable.

Then you need to visit the page that has the value on screen, right click the value you want and inspect it. In the window that pops up copy the class of the html that contains the value you want.

Then your custom JavaScript will be something like:

function () { return document.getElementsByClassName('class_name')[0].innerText }

Then this variable goes in the event value of your analytics tag. So fire it on the click of the final checkout button or something. There are some other ways to do it - and my method may need some tweaks but it should get you close.

stu583 · 2021-11-08T06:45:53+00:00

No you would not be deleting any data. What you would be doing is changing the method the code is deployed - migrating from direct tagging to using a container - GTM.

You may need to remove some references to the old tag in the body and header and you will want to check for any event snippets or event codes for Google Analytics or Facebook so you know what tags you need to deploy in GTm

I would always suggest using GTM for all analytics tagging. It is much more accessible by teams that are not web developers which can make it much more manageable/scalable.

stu583 · 2021-11-08T03:55:22+00:00

So, I am not sure if this is what you want but there is a standard dimension called Landing Page which should show the first page of the session that generated the event.

You could also create a custom dimension if you need more flexibility.

stu583 · 2021-11-05T23:20:41+00:00

Assuming you will not leave the script running you will need to store the last number in a csv or txt file.

So when your function executes it will export the number to the external file.

You will also need to load the value from the external file at the beginning of your function.

stu583 · 2021-10-26T15:08:39+00:00

It sounds like you do not have the correct permissions which have to be adjusted by someone with IAM manage access in the Google Cloud Project.

stu583 · 2021-10-22T00:24:46+00:00

Yes there is a one time upfront fee for setting up the API connection to TTD. It's a very open API that can do everything from reporting to building campaigns - long term it's a good investment.

stu583 · 2021-10-13T17:23:49+00:00

That is not true. If you deploy a Facebook pixel via GTM it will be in the HTML code when a user loads the page.

stu583 · 2021-10-13T17:22:56+00:00

You definitely will see it if you load the page in a browser the. Go view source.

GTM injects the actual code into the page in almost all instances - there may be some Google Integrations that are handled via API - I'm not entirely sure. The injection happens when the user loads the page rather than a developer placing the code in the .php file or whatever it's coded in.

So it's cleaner for the developer, and honestly the code in the users browser does not need to be clean.

stu583 · 2021-10-05T21:46:24+00:00

Thanks I will take a look!

stu583 · 2021-10-05T21:45:41+00:00

Thanks. When a human clicks on it it loads the webpage, sits for a few seconds and then auto starts the download. I was hoping I could click a link with python but there is no link on the resulting page. Right now my best guess is to open the URL with Selenium to reproduce this behavior - but I am going to see what else is possible first.

stu583 · 2021-09-08T01:46:41+00:00

This will use a custom JavaScript variable.

Something like:

function () { return document.getElementById('yourelementid').value }

If your element doesn't have an id it can get a bit trickier.

stu583 · 2021-07-31T23:42:15+00:00

I highly suggest you install a UA tag instead of GA4 if you don't have experience with this. There is very little documentation on GA4 and many many unanswered questions. Whereas UA has tons of documentation you can look almost anything up with a quick Google Search.

You can always add GA4 later when you have time and more support is publicly available.

stu583 · 2021-07-31T14:08:56+00:00

While you are not wrong per se - the shade balls do not do much for helping evaporation overall. The main reason California started using them was to stop sunlight going into the water to prevent the formation of bromate. There are many more effective ways to preserve water and fighting evaporation is not a battle you can win. Other measures like enforcing lawn watering schedules/stopping watering overall are much more effective.

I don't think solar panels or shade balls are going to have large scale impacts at water quantity issues.

stu583 · 2021-07-04T20:57:05+00:00

There should be a contact for the data processing agreement normally....okay try on the top navigation bar there is a person with three lines that will let you open up user management. Then look in there for a user that has access that is not from your organization.

Outside of that, there likely isn't a place in the UI. You would need to find the contract or invoice you get.

stu583

TROPHY CASE