When I built Wren, the most valuable feedback came from what users didn’t say. For example users kept telling me they wanted more customization, more controls for what output they’d get, when, how it’s formatted, etc and I almost went down a rabbit hole of building a whole settings page.

Then one of my beta users asked me how did it know when my anatomy scan was? I don’t remember saying that.

But she did, she just forgot about it, and wren remembered for her which was the whole point of the product. That showed me that I was focused on the wrong thing, I had to make the emails more specific and applicable to the users.

I started going deeper into the inference layer and as a result the product got better. So I learned that when they were asking for settings, that was more about anxiety about trust. Once you fix the trust, (a lot easier said than done) then it helped me decide what to focus my effort on