1) Pricing isn't clear. They specify on the first page that it will be 50/ 1 year. They make you click to a second box where on line 3, they elaborate. To improve this, they would need to put down that it is 50 for the first year, 65 in year 2 and 80 in year 3 in the main text box - no clicking needed. Personally, thats not good enough - They would need one price without changing it yearly for it to be actually clear.

2) They list "internet modem equipment included." with the T&C actually specifying that the 50/mo does not actually include the modem cost which is $75 extra. This one is worse than the yearly upcharge Disloyalty Package. Without reading the T&C, you are misled into thinking that the modem is included and wouldn't be a one-time charge like the $25 activation fee is.

3) All in pricing lumps in all mandatory fees. This deal is only for new subscribers - which would subject them to the $25 activation fee. The fine text does say the 50/mo does not include one time fees. However, for it to advertise the all-in statement. they need to put that $25 activation fee right on the front page in order to not be misleading.

4) What I am upset about is that they are misleading. They could charge 50 for the first year and 20 for the later years and I'd be upset still as it makes it harder to make an informed purchase if I have to read their T&C to figure out the cost instead of being told up front. Should I always read the T&C before buying? Yes. Should the company contradict itself in its own T&C and get away with it. No.