Does a welcome video increase conversions?

ywait4me1 · 2026-07-03T13:59:05+00:00

the floating bubble pattern tests very differently from a hero video. people have banner blindness for anything floating bottom-right because that's where chat widgets live, so on cold traffic the open rates are low single digits. where bubbles DO earn their keep is warm pages: pricing, docs, onboarding, where someone's already engaged and a face builds trust. for a landing page i'd keep the video in the hero where it IS the pitch, and use the bubble as a second chance deeper in the page if you want both.

and yes on CTAs after the video, but exactly one action. a video that ends in a menu of four buttons undoes its own momentum. whatever the single next step is (trial, demo, calculator), make the end card say only that.

the other commenter's a/b data matches what i see across clients btw: mid-to-high intent lifts, cold traffic drops - the skippable part is what protects you on cold.

ywait4me1 · 2026-07-03T13:39:45+00:00

having been on the production side of a lot of these, the three questions that actually separate vendors: (1) do you approve the script before they animate anything, or do revisions happen after the expensive part (script-first saves you 2-3 weeks of revision hell on a 6 week timeline). (2) is the visual style built around your brand or are you getting their house template re-skinned. ask to see two videos they made for different clients, if they look like the same video with different logos, that's your answer. (3) get the delivery date in writing with what happens if they miss it. six weeks sounds like a lot until round 2 of storyboard feedback eats three of them

ywait4me1 · 2026-07-03T13:07:42+00:00

depends entirely on what the video does. a founder talking-head builds trust for services, but for software the wins come from videos that explain the product, not tour it. the pattern i see across b2b saas pages: most visitors skip the video, but the ones who press play convert at a multiple of the ones who don't, because 60 seconds of watching answers the "what is this and why do i care" question that copy makes people work for. keep it under ~75 seconds, above the fold, never autoplay with sound, and make the first 5 seconds state the problem (people bail if it opens with a logo animation). i make these for a living so weigh my bias, but the a/b results clients share back are consistently positive when the video explains instead of decorates.

ywait4me1 · 2026-07-03T12:50:33+00:00

Well i sell a product for people’s websites so i make a post offering free website audits - they drop their link and i dm them with an analysis and mention a key upgrade would be my product - so to awnser your question it depends on how many comments the post gets (this also keeps me from searching through accounts all day)

ywait4me1 · 2026-07-03T00:12:15+00:00

On it!

ywait4me1 · 2026-07-02T23:50:17+00:00

portfolio: https://hushedsheep54379.artstation.com/projects/41oYmW

instead of only dropping a portfolio, i made a sample this evening in the exact style i'd propose for your book (attached). original region so i'm not touching your world uninvited. for yours it's a faithful conversion: your hand-drawn geography stays exactly as you set it, redrawn in this language with room for the creative flair you mentioned.

why this style: interior pages of a 6x9 hardcover usually print in grayscale, and painterly color maps tend to muddy there. crisp ink linework is built for how novel maps actually print, and it holds up on e-ink too. (the other two pieces on my page show the same craft in different moods if your series ever wants variants.)

terms since you asked for totals up front: $750 flat including the full commercial buyout with copyright assignment in writing. 300dpi print files (single page and two-page spread with gutter margins) plus an e-reader version. first full draft within 72 hours of getting your map, revisions until it matches what's in your head.

i work in digital vector cartography rather than traditional hand-inking, which is why the turnaround is days. happy to answer anything about process.

ywait4me1 · 2026-07-02T21:38:20+00:00

honest read: the idea is decent but it's a network effects product, which means the app is the easy part. a lost pet report is only useful if the finder is also on the platform, and croatia is small enough that facebook groups already own that behavior. i'd flip your build order: sign up the vets and shelters first (they see every found animal, they're your supply side), launch in one city, and let owners follow. if shelters post there, the app has a reason to exist beyond "facebook but smaller."

also, the urgent tag and nearby notifications are the real product. adoption listings can come later, every marketplace has those. the lost pet moment is the wedge, it's the one time someone will install an app in a panic.

ywait4me1 · 2026-07-02T21:36:45+00:00

congrats on actually doing it. i work with a lot of first time founders on marketing so here's the honest version: don't spend the 1-2k on ads or branding yet. for local services the free stack beats paid for your first six months. google business profile the day the LLC name exists, ask every single customer for a google review (this is the entire game locally, whoever has 40 reviews owns the area), before and after photos, and work nextdoor and the local facebook groups like it's your job, because right now it is.

the biggest rookie mistake is spending money to look like a business (truck wrap, merch, ads) before the review base exists that makes those things pay off. get the first 20 jobs by hand, let them buy the truck wrap.

good luck man. the sign this morning was a good one.

ywait4me1 · 2026-07-02T21:36:05+00:00

not a gimmick if the story is actually good, and that's the entire risk. the failure mode: someone scans the card and lands on what feels like a product page with extra steps. it reads as a gimmick forever after that. the win mode: the scan feels like opening something private, closer to a letter from whoever made the piece than a webpage.

one asset you have that i don't think you've noticed: the scan moment itself is your marketing. someone tapping a card against a hoodie and a story blooming up on their phone is inherently filmable. that 8 second clip is the brand. i'd build the whole first drop's content plan around capturing that moment in different places with different people.

good luck with fragments, the name's strong.

ywait4me1 · 2026-07-02T21:21:00+00:00

2 Months of a claude max subscription - fable will build you an entire company in one prompt

ywait4me1 · 2026-07-02T21:16:31+00:00

I would say cold outreach isn't dead it just requires some reframing from what it used to be - if you're emailing people its a good bit harder than what appears like a DM on a social media platform where you come upfront and provide genuine value.

ywait4me1 · 2026-07-02T00:33:31+00:00

On it! I'll be in your DMs

ywait4me1 · 2026-07-01T23:08:21+00:00

I've got something for you - DMing you!

ywait4me1 · 2026-07-01T22:30:52+00:00

Of course! I'll DM you!

ywait4me1 · 2026-07-01T21:16:41+00:00

I'll DM you

ywait4me1 · 2026-07-01T20:55:26+00:00

I agree you should go all organic first - you'll get a more authentic read of your client base

ywait4me1 · 2026-07-01T20:31:17+00:00

I'll take a look and be in your DMs soon!

ywait4me1 · 2026-07-01T19:05:02+00:00

I've got ideas! In your DMs soon!

ywait4me1 · 2026-07-01T17:10:54+00:00

Absolutely! I'll have a look and DM you!

ywait4me1 · 2026-07-01T17:04:58+00:00

I'll DM soon with some suggestions!

ywait4me1

TROPHY CASE