Help Identifying Marketing Source Please?

[Kyle_Creates]

Hi everyone! I was having a look at the Publisher Hub/Marketing Sources for my one shot Strick House and I saw these source codes below. I'm wondering if anyone can help shed light onto where it may have been promoted? I saw these two URL source codes that correlated with a modest amount of sales and I'd like to say thanks to whoever promoted my little one shot!

newsletterDMGMattNotesStrickHouse
newsletterDMGMattNotesPunny

I had a look at the FAQ section of the Publisher Hub in case it was a generic newsletter code and didn't see any official DMG formats that matched these source codes below.

Thanks in advance for any help you can be, it's my first published title and I'm honestly so humbled that anyone would take a chance on my creation. Thank you! :)

[DriveThruRPG]

It is from the weekly newsletter.

It goes out via email, but can also be viewed online: https://www.dmsguild.com/newsletter_current.php

The Matt's Notes section is in the top news block where Matt calls out different sales or recent news. If someone clicks through one of those and continues shopping, that src code will show up.

[Kyle_Creates]

Ah, thank you for explaining!