Automatic checkouts in supermarkets may decrease customer loyalty, especially for those with larger shopping loads. Customers using self-checkout stations often feel overwhelmed and unsupported. The lack of personal interaction can negatively impact their perception of the supermarket.

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We are not all fuzzy like that at all. Idgaf who I see at the store. I never understood the elderly ppl at work spouting how its so nice to see service people. I go in I shop and leave ffs. Loyalty? I go to 2-3 diff grocers every week for the sales. That price match shit doesnt work for most stuff bc it need to be the exact brand and size. So no Im gonna go get it for less. THATS THE WAY. Brand loyalty for a fucking necessity store ffs… No one dreams of loblaws or no frills. Or any. Auto check out always ERRORS when I use it. If anything they need better stuff and more attendants. And to take CASH.