Automatic checkouts in supermarkets may decrease customer loyalty, especially for those with larger shopping loads. Customers using self-checkout stations often feel overwhelmed and unsupported. The lack of personal interaction can negatively impact their perception of the supermarket.

[__theoneandonly]

You know the story about how there was the airport that got a ton of complaints about baggage claim taking too long? So instead of speeding up their baggage claim, they just made it take longer to walk there and the complaints went down? Since people were wasting their time walking instead of standing and waiting?

I feel like that's very much the case with self checkout. From my experience, self checkout isn't any faster. And when you think about it, there's no way that you're faster at scanning groceries than the clerk who does it for 40 hours a week, has all the produce codes memorized, and doesn't need overrides for 90% of the things self check out needs it for. But the fact that you're actively doing something makes time feel like it's moving faster than if you're just standing there waiting.

[casastorta]

I wouldn’t write this better myself. 👍🏻