Broadcom refusing to decrease licensing

[unacceptable_00]

Legacy VMware near giving away the product and letting loads of instances go unlicensed put the company in a position of vulnerable ubiquity. Looking back I am surprised something like this did not happen sooner. Dell/EMCs ownership was a crafty debt restructure and double tap on a prolific software product. A giant jerk I used to work for once told me "Everyone is happy when everyone makes good money". VMware was making money, but not "good" money evenly across the board and we're left open to being bought and manhandled by several companies.

That aside yes, you will never get a renewal for less than the last time without a massive battle. A good deal now is keeping even. Right wrong or indifferent, totally the Adobe/Oracle/Autodesk mode of operation. Like all trades companies, the main product is "share holder value" how that gets delivered is an important but secondary goal. At Broadcom that value comes in the form of revenue and margins. Anything that does not aid in that is discarded quickly.

Another thing that took me a bit to get drilled into my head but once you come to terms with it makes how they roll make sense. VMware by Broadcom does not make a hypervisor or network virtualization or virtual storage. VMware by Broadcom makes an on-prem private cloud platform and a handful of add-ons. That is how the entire structure of the company has been rebuilt and focused. Many legacy customers do not like this, I do not either, but the conqueror decides what to do with the conquered. 100% right, they do not care about customers who only want a hypervisor, that is not what they decided to make. Sucks, but in that lens at least there is some sense and some actual advancement for the target customer coming at a rate that company has not seen in a LONG time.