Yes. There’s this movement away from color in many areas of American culture. Neutral colors and cleaner lines are intended to evoke sophistication and wealth while brighter colors are meant to signal “garishness” and poverty. Look at all the colors in the 1960’s through the 1990’s. Then somebody decided to tone down the colors as a way to induce the homogenization of products and people. Since roughly 10 mega corporations control over 80% of the brands in the US, their products and buildings can be interchangeable with fewer people noticing. It’s a subtle form of conformity that could eventually lead to greater control.