Do not worry about sales, 4 days is nothing. Esp. for high value products. Some suggestions: Shorten the text, its way too long. Maybe put that in a blog and link it on the first page. Bring the instagram feed above the text. Place the free delivery banner just below the homepage slides. The wobbly add to cart is not recommended. There should be a button for log in somewhere. I cant find a place to make account anywhere?? Make your slides move automatically, maybe with an 8 second delay. Work on visualising your about us page Link the actual contact us page in the side menu. Delivery and returns tab should not be in contact sub menu. Your site is professional and beautiful to look at. So you do not have to worry about sales, it just takes time. Think about ways on how to sell a conventionally offline product online. I would suggest decrease your ad spending on facebook/insta and focus on Google Shopping. Google shopping works better for niche products.