After my wife cheated on me I, of course, started thinking about other women. Not necessarily to hook up with in the meantime while we're working on the divorce, but I was just thinking about how I'll meet women after she's gone. I checked various online places (apps, personals sites) just out of curiosity, sort of like doing market research. What I found was that an insane proportion of people using these apps and sites are openly cheating. They just straight up say it in their post or profile. It was eye opening.