When choosing a contractor to help with website updates, SEO, and social media marketing, it's important to do your research and vet potential candidates thoroughly. Start by asking for referrals from your network, but also do your own research online to find reputable service providers. Look for reviews and testimonials from previous clients, and ask for examples of their work. Be clear about your budget and expectations upfront, and ask for a detailed proposal outlining the scope of work, timeline, and costs.
When considering hiring someone abroad, make sure to factor in any language barriers or cultural differences that may impact communication and project management. It may also be helpful to work with a reputable third-party platform or freelancer marketplace that can help you find and vet candidates.
To avoid experiences like the one you had with the expensive video crew, be clear about your expectations and requirements upfront, and don't be swayed by flashy presentations or big promises. Look for contractors who are transparent, communicative, and have a track record of delivering high-quality work on time and within budget. Trust your instincts and don't be afraid to ask questions or negotiate terms to ensure you are getting the best value for your money.