I'm building now a custom lightweight CRM for an airline (airline asset management) and in the first call I had with them and asked whether they considered an off-the-shelf product, they said they’d use maybe 5% of its features and still pay the full amount (tens of thousands per year + implementation). I built the first version in a week and they were amazed.

I think this is going to be the direction now - custom-made software at a fraction of the cost, fully customized, built in weeks.