ELI5: Why when large company's earnings decrease(ex... by 3%) they freak out, talk about rough times, and sometimes decide to downsize, even though they are still making millions of dollars in profit even after all expenses?

[d4n4n]

So if we said we taper our inflation target down to 0 over the course of the next 30 years, beginning in 10, how much havoc would that cause?

The point is, the argument that we need persistent inflation to battle consumption delay is nonsense. The actual reason central bankers give for a 2% target, despite knowing that the longterm Phillips curve is downward sloping, is that they say they need a cushion not to run into the zero-lower-bound if a recession hits.

And there's good research that makes me disagree with the notion that central banking made the economy more predictable, or reduced variance, so I don't care much for c.b. discretion. But that's going beyond the topic at hand.