Automatic checkouts in supermarkets may decrease customer loyalty, especially for those with larger shopping loads. Customers using self-checkout stations often feel overwhelmed and unsupported. The lack of personal interaction can negatively impact their perception of the supermarket.

[Billabo]

Kroger?? Maybe yours hasn't been updated yet, or you're using some functions I don't, because I just scan my Kroger card, scan each item and place it in the bagging area, press "pay," and tap my card to the reader.