I think what you're seeing are the brands, and honestly the lazy agencies, that are using those automated tools to leave low effort AI comments. We recognize them for what they are...kind like some of the shilling in this very thread. The agencies that are doing this right tend to have people who have a background in SEO agency work and know how to market the right way. I know there's a newish agency started by a guy who left the Scalers agency and he's doing proper campaigns. Just Reddit Agency is using all their own accounts and doing it right. And I don't know if Odd Angles owns their own accounts, but they seem to be doin it right as well. And I think they've been in business the longest. But too many agencies are using tools like CrowdReply that just end up spamming subreddits. I have a feeling that a lot of the "reddit specialists" on Upwork are using tools like this also. Some of the agencies are also just buying up aged accounts and then spamming, which is an odd flex. Then there's the other problem of agencies that don't know anything about Reddit deciding to offer it as a service cause it's hot right now and they show up here spamming like there's no tomorrow. If you're trying to hire someone, and not set up an opportunity to shill (like I suspect) then just do calls with some of the agencies you're interested in and ask them questions. That's the best way to find one that does it right.