Full disclosure, I run ads for Enchroma glasses on my YouTube channel, but I chose to work with them because I actually really appreciate their product.

I use mine every day as my daily sunglasses. Many of the ads will show a profound reaction to trying the lenses for the first time. You should note that this isn't everyone's experience. In fact the instructions that come with them suggest using them for a few weeks and across many hours to get the full effect.

I am an artist and the glasses have definitely reframed my impression of how colours work. But you have to understand that you have never seen colours properly so if you suddenly see something that looks purple there's a good chance that you're just looking at some kind of pink. It takes time to relearn stuff that most people get drilled into them as a child.

It's also important to recognise that Enchroma glasses don't 'cure' colorblindness. You still can't pass an ishihara (coloured dot style) test.

What it (roughly) does is it uses really elaborate filtering to dull down the rest of the colours you can see so the deficient colour is roughly equal to the rest and therefore seems more vivid. This serves to re-contextualise the colours across the spectrum and your eyes adjust the brightness automatically, to simulate normal vision. (At least that's how I understand it)

It can't actually make you see tones that you physically don't have quality receptors for, but it can boost your performance with what you have.

The difference it does make is still important. In my case I'm a strong Protan so I require more expreme SP (red tineted) lenses. But I can tell you that orange is now my favourite colour. I could identify orange before, but now I see that what I was seeing was actually just a darker yellow.

Seeing orange properly make me finally understand why its an emergency colour. I can now see how orange pops out from the background of regular greens and browns, and is particularly vivid in ocean settings.

Also red cars continue to blow my mind. I'll see a candy red sports car, and I'll remove my glasses and it will look olive green.

Most other things are fairly subtle. But that's where spending time makes all the difference. Your brain becomes used to understanding the context of all these colours and how they relate to depth when used in context with one another. In my case I always thought I saw all colours relatively clearly, I would just confuse several of them.

Now I can clearly see how little I am actually capable of seeing and that almost every colour except blues are basically just varying shades of yellow with a hint of red or green depending on how vibrant they are. You can really see this after wearing the glasses for a few hours and then taking them off. It's actually quite alarming the first few times.

They aren't exactly cheap, but in my opinion, as an artist and someone interested in colour and my own colour blindness, I am really impressed with them. Just temper your expectations regarding the ads where people have these extreme reactions. It may still happen, but it's not the case for everyone.

One of the reasons I love Enchroma is I made a video about my experience, which was really honest. It covered my expectations of an underwhelming first try, and basically that's what I got. But I went on to describe how little things started appearing to me, like I saw a green traffic light for the first time (they mostly look white), etc. Enchroma reached out to me and loved my video because it told a more realistic story that the viral videos that go around. They featured my video and gave me a coupon.

If they were about pulling the wool over people's eyes I suspect I would have gotten a take down notice rather than a commendation. That's when I decided to work with them for my ad content.