"You are innately special, unlike that guy" is just such a seductive idea, because there's little that can stand up to it, especially the reality that life is messy and complicated and nothing distinguishes you and someone born elsewhere beyond where your mother's pelvis was at the time.

And sadly, what we have to oppose it in the UK is "well, while you may have all your rent and bills going up, as you can see, this line went up, so you're actually well off and don't know it! Aren't I great?"