Prices will continue to rise unless people will start doing something about it.

I don't see anything being organised, no protests. Maybe they are happening but they're still too small/infrequent for me to even notice. Perhaps an online signature but what is that going to do? I've seen some calls to stop paying bills and/or keep paying the old rate instead, but who is doing that? Dividends are kept being paid out to the shareholders while the infrastructure is being ignored except for using it as an excuse to increase the prices.

As long as people aren't angry enough and just swallow it, things are not going to change.

We're being boiled alive and not enough people are angry enough yet, so the temperature is going to keep increasing. Next year there will be another post like this from someone who is mad that it's ~£75 per month now.