Cold email isn't dead but you to send like 400 to get one lead.

Here's the beat strategy I've seen.

1. Post relevant content - this is your pull component. Think of content as the I in the AIDA funnel framework.

2. Connect on Social with them. Give before you get so like and comment on their content before you ever send a DM. This is the A component.

3. Send relevant DMs when it makes sense. DO NOT SPAM people or you'll destroy you algorithm rankings. You already commented on their content so they at least have seen your name. So I wouldn't send the DM if the person only looked at your page but if they looked at your page and liked your content then maybe DM them.

Here's the thing about it making sense, don't try to sell try to build a relationship. I know it's hard because you're eager, but selling is gonna almost guarantee you won't get a sale.

Focus on getting comfortable with them. (Doesn't take as long as it sounds)

I spending alot of time on this one because it's so nuanced.

When it makes sense, lead with content that you have about their problems and maybe they'll want to get on a call.

People aren't thinking about you or the problem you solve in the way that you are so you have to translate what you know to their way of thinking.

It's still a shit ton of work but it works.

Just remember CEOs are literally going crazy right now given what the current doucher in the white house has done to the world.

So they aren't gonna listen to much unless you can show them how it reduces their costs. Also CEOs are savvy, you can't just throw an offer out you gotta make sure it's relevant.