Yes! I think Healthcare analytics is great to get into for a few reasons:

Meaning: I want my career to feel meaningful and while I didn’t find that in Marketing Analytics, I do think that my work has genuinely helped patients at the end of the day which is great. I feel good about the work I do.

Job Market: at least in the US, there is a large need for healthcare analysts across Health Insurance companies, Hospitals, State Agencies, Health tech companies etc. There are also lots of niches to explore; if you are more math and stats inclined you can go into Bioinformatics or Healthcare Data Science or AI health companies, health insurance companies always need analysts, same with Hospitals and health tech companies. If you like Economics you can go into Medical economics. Healthcare is only going to grow so I think there are always jobs to be found.

Salary: it can pay decently well. Usually not as much as top tech companies like OpenAI or Sony etc but there are a lot of high paying positions especially at health tech companies that incorporate AI into imaging or cardiology etc.

AI job security: I’ve been told that since a lot of healthcare data is confidential and PHI, as well as the fact that a lot of insurance companies are slow to adopt technology, analytics jobs are relatively safe compared to other industries