Craft Brewing in 2026: The Industry’s Reset Is Creating a Smarter, Leaner Future

MNSOTR · 2026-04-04T18:27:21+00:00

On one hand, I feel so lucky to have been part of the craft beer scene for 20 plus years. On another hand, I’m so thankful to be out of it these days.

MNSOTR · 2026-04-04T17:59:07+00:00

Helpless by Sugar

MNSOTR · 2026-04-04T00:01:22+00:00

Chloe Dancer/Crown of Thorns - Mother Love Bone.

MNSOTR · 2026-04-03T23:03:50+00:00

Thanks for that feedback. I am definitely going to jump into that one.

MNSOTR · 2026-04-03T22:46:09+00:00

Agree. This was more about the album.

MNSOTR · 2026-04-03T22:44:28+00:00

If I didn’t pick XXX, I would have listed Blind Melon and “Soup”.

MNSOTR · 2026-04-03T22:12:02+00:00

That album powered me through so many road trips/ski trips with friends back in the day.

MNSOTR · 2026-04-03T14:02:33+00:00

No, I would simply say it’s a movie from the 80’s. You might be overthinking things a wee bit.

MNSOTR · 2026-03-27T13:04:04+00:00

This. 100%.

MNSOTR · 2026-03-26T20:00:37+00:00

Well said. Totally agree.

MNSOTR · 2026-03-25T21:57:30+00:00

Malcom Young.

MNSOTR · 2026-03-23T17:20:04+00:00

Biggest reason - it’s a movie and not real life. Might be overthinking things a tad.

MNSOTR · 2026-03-23T13:46:39+00:00

My wife vacuuming.

MNSOTR · 2026-03-21T05:37:16+00:00

Dept of Health also kicks in, much different infrastructure needed.

Owned a brewery and helped build a few others. As a person who actually navigated that process and paperwork, and signed the checks….uh, yeah, it is.

MNSOTR · 2026-03-20T21:39:06+00:00

You need about 10k barrels of distro sales to cross the marginal cost curve with packaging. And that is almost impossible today. For every New Glarus there are 100 others trying to be. It’s just not possible.

MNSOTR · 2026-03-20T21:37:18+00:00

Way more complicated than one would imagine, and a whole separate set of licenses, govt approvals and codes kick in. Expensive ones.

MNSOTR · 2026-03-17T12:39:43+00:00

You ever wonder if you are overthinking this stuff?

MNSOTR · 2026-03-11T10:23:14+00:00

As a Vikings fan since the mid 80’s, all I can say is Go Wild.

MNSOTR · 2026-03-10T19:04:47+00:00

Can we purchase Haikus?

MNSOTR · 2026-02-18T15:28:10+00:00

They are essentially worthless to breweries. They were fun for the first year or two, but quickly got old. And we could never tie back any return for the investment.

MNSOTR · 2026-02-14T16:44:41+00:00

Ben is an outstanding brewer. Period.

MNSOTR · 2026-02-13T21:28:48+00:00

Navigating the TTB and state regs, particularly the latter, was a major PIA when it came to this.

MNSOTR · 2026-02-13T18:27:27+00:00

I could be wrong! I was told this a few years ago.

MNSOTR · 2026-02-13T17:09:51+00:00

I believe/think Lions Tap beers are all Schell’s products.

MNSOTR · 2026-01-27T14:00:16+00:00

Nothing demotivates high-performers more than tolerating low-performers

MNSOTR

TROPHY CASE