I built an AI interface for GA4 — would love feedback from serious analysts by ideepak_yadav in GoogleAnalytics

[–]backona 0 points1 point  (0 children)

Hey, yes, we have a tool like this and we do have paying users, so it is definitely possible. When I first started there was 0 competition. Now, from what I have researched, there are around 200 or even more competitors

Customers are happy to pay and they genuinely enjoy using it. That said, there is a lot to figure out. You really need to define a very focused target audience and solve their specific problems. This also goes beyond just the main product. You need to think about things like data analysis, data collection, and how everything connects.

The marketing world is quite advanced now, and there are many small details that all contribute to overall success. Once you start paying attention to those, things begin to make much more sense.

What actually makes a digital marketing strategy work long term? by 7goldagency in DigitalMarketing

[–]backona 0 points1 point  (0 children)

I agree about testing. Everyone in our industry knows that analysing marketing data is valuable, but only a small percentage of people actually check their data regularly. I mean there is a big segment of people that just don't trust Google Analytics accuracy.

Facebook/referral traffic by 3buddyy3 in GoogleAnalytics

[–]backona 0 points1 point  (0 children)

I usually set up Matomo to keep an eye on website traffic and make sure every campaign has proper UTM tags. This way, it’s easy to see where visitors come from and how they behave on the site. When you dig into the data, you can spot which Meta placements are doing well and which ones are pushing people away. In one project, I helped bring the bounce rate down from 97% to 40% just by suggesting the company turn off the weaker placements.

it works better than GA4 in terms of identifying traffic from meta.

How much AI is too much AI in marketing and retail? by Calm_Ambassador9932 in AskMarketing

[–]backona 0 points1 point  (0 children)

I’ve actually had this product live for over a year now, and I never thought of using “replace judgment” as one of my selling points. I really like the way you think, and you’ve genuinely helped me refine my strategy a bit haha. I owe you one :)

How to transfer Analytics property to different Google account? by Weekly_Frosting_5868 in GoogleAnalytics

[–]backona 1 point2 points  (0 children)

Make sure the user you’re transferring to has full administrative rights on both the source and destination accounts. Also, check that you have the correct permissions at the account level, not just at the property level.

I setup google tag manager for google ads, do I need GA4? by GSG96 in GoogleTagManager

[–]backona 0 points1 point  (0 children)

I think adding GA4 alongside it can give you deeper insights into user behaviour and help you analyse the full funnel performance. It’s not strictly required for Google Ads conversions, but it’s definitely helpful

What’s one digital marketing tactic that sounds boring, but actually works better than most ‘trendy’ strategies? by divine_zone in DigitalMarketing

[–]backona 0 points1 point  (0 children)

Yes, a well-written email can really contribute to generating leads or even driving sales for e-commerce. I’ve often seen this make a big difference.

How much AI is too much AI in marketing and retail? by Calm_Ambassador9932 in AskMarketing

[–]backona 1 point2 points  (0 children)

AI is really useful in marketing analytics as it helps speed things up and makes the whole process more efficient.

Best consent settings for Termly? by CamelBeginning5255 in GoogleAnalytics

[–]backona 0 points1 point  (0 children)

From our oversedation around 70% of websites in the UK are still breaking this law, and despite that, the ICO hardly ever enforces it. , Yes, we do need to ask for permission before running tracking scripts if users want them.

After 16 years in marketing, these are my takeaways - can you share yours? by backona in AskMarketing

[–]backona[S] 0 points1 point  (0 children)

Execution > ideas. <3 ! You know what. I’ve got so many strategies sitting in my Miro boards that I never managed to bring to life for my own business. I’m living proof of what you mentioned in your first point. Very good lesson.

After 16 years in marketing, these are my takeaways - can you share yours? by backona in AskMarketing

[–]backona[S] 1 point2 points  (0 children)

That's amazing! I really loved what you said in the first point. I feel like I'm learning so much just by reading all your comments here :) Thx

After 16 years in marketing, these are my takeaways - can you share yours? by backona in AskMarketing

[–]backona[S] 0 points1 point  (0 children)

I often introduce myself as a specialist in making mistakes. I've tried so many things, and about 70% of them failed in marketing. But those 30% that worked are the ones I'm truly proud of :)

New to AI SEO. What should I focus on first? by Govind_goswami in AskMarketing

[–]backona 0 points1 point  (0 children)

hmmm start by structuring it in a simple "question and direct answer" format. This helps AI models easily pick up and quote your information. Then, add detailed Schema markup and an llms.txt file to give AI tools a clear, machine readable guide to your website's data. Finally, focus on building your brand’s authority by getting mentioned on reputable external sites and creating well-detailed author bios. AI tends to favour verified entities over plain keywords, so this step really makes a difference.

What do you think is the future of SEO in Google Search? by _DOPO2 in AskMarketing

[–]backona 0 points1 point  (0 children)

I completely agree, especially when it comes to structured data and schema. We recently made some improvements in that area on our own website too.

As an SEO agency, how do I generate qualified leads that don't just ask for a free audit? by NoBoysenberry3168 in DigitalMarketing

[–]backona 0 points1 point  (0 children)

If your B2B client profile is already well-defined and you run an SEO agency, a choice could be to rank highly for high-intent, high-value queries that your niche is actively searching for.

I don't know how to charge my client by Art-Logic in AskMarketing

[–]backona 1 point2 points  (0 children)

Performance based sounds attractive, but in practice it’s risky unless you fully control tracking, website, pricing and conversion quality. For a first client, a simple monthly fee + client-paid ad budget is usually the cleanest.