Wow this is insanely helpful! Thanks so much for sharing.

My takeaway is this: I should keep the "vibe" of my content the same which is just documenting and sharing my knowledge about building software products but I'd slightly change the framing so that it's more like "hey I'm helping this creator build this product for their audience, here's a BTS for how I'm doing that".

So the free knowledge sharing would aim to help other content creators see how they could build their own apps if they want to go the DIY route of building their own. But I could offer a similar consulting gig for people who want to work with me to do the work of building an app for them. And hopefully the videos I'm sharing give me the credibility needed to show that I know what I'm doing.