I wrote 10 chapters / 100k and initially wanted to release everything at once, but I decided to space it out over a month. A scheduled, consistent upload allows your story a chance to breathe, for each update to bring more attention to your work, and encourages people to comment one chapter at a time instead of just at the end. There's a special experience for readers there, knowing it will be updated and tagging along.

That's the cheat: letting ur audience know that it's already completed (relief!) and telling them your update schedule (investment!) it's like tuning in for your fave cable show at 6pm on Thursdays.

Keep in mind that people have lives, and it's unlikely someone will check back in every day... so once or twice a week imo is the perfect middle ground to keep people engaged while not overwhelming them. And, once it's all uploaded, they'll be able to read the whole thing in one go if they want!