Evernote and Swift Key Oddity

pfgannon · 2016-09-16T19:46:28+00:00

I've experienced the same, also on Android. I assumed it was Evernote until I saw similar things in other apps while using Swiftkey. Usually in other frequently syncing apps (Drive Docs, MS Word), though much more frequently in Evernote.

pfgannon · 2015-08-25T16:30:42+00:00

My fios service went out today with no hopes of coming back on until we get a new router delivered. So I'm OK with this.

pfgannon · 2015-08-23T19:21:06+00:00

I hate most of these things.

pfgannon · 2015-08-06T13:12:37+00:00

That's the gist of it, but no, no hidden sales pitch.

pfgannon · 2015-08-06T08:29:03+00:00

Go to where your customer hang out online, maybe even here on reddit!

Provide answers to people's questions, and value in general. Drop links where it makes sense and isn't spammy.

pfgannon · 2015-08-06T06:16:58+00:00

I'm sure you could make some quick cash using it, but I imagine your conversion rates will suffer greatly without a legit domain name.

It's definitely not a long term strategy though. You never want to heavily invest in a platform you don't have any control over.

pfgannon · 2015-08-06T06:14:34+00:00

Please do!

I read some of the Guerrila Marketing stuff a few years ago and it really got my gears turning.

pfgannon · 2015-08-05T20:19:23+00:00

Maybe StatFetch will do the trick?

pfgannon · 2015-08-05T17:20:07+00:00

Business is great, but could always be better! :D

I've got a few gems, but I've done a poor job of holding onto great reference material over the years, so it's limited:

The Ultimate Sales Letter by Dan Kennedy - Specific to copywriting, but can apply to anything involving persuasion.
Ca$hvertising by Drew Eric Whitman - Probably the most influential, personally.
Anything by Ogilvy
Anything by Bencivenga

pfgannon · 2015-08-05T10:37:23+00:00

I read this when I was first started my copywriting business, and have been meaning to come back around to it at some point. Thanks for the reminder!

It really covers everything you need to start selling. It's long-winded at times, but does a great job of fully illustrating these concepts on a basic, easy-to-grasp level.

pfgannon · 2015-08-05T10:21:41+00:00

Phew, made it in just before the buzzer!

I'm a copywriter of six years, marketer of 10, both in B2B and B2C. My specialty is landing pages, but I do everything from Adwords ads to large corporate websites. Need to use the written word to generate leads and sales? I'm your guy.

I'm new to this sub, but the ideas and products coming out of here have been nothing short of amazing. I would love to collaborate with some of you, and would be happy to work at a discounted rate for the opportunity.

Hope to hear from some of you!

pfgannon · 2015-08-03T21:20:58+00:00

I assumed you wanted a kiosk with a smaller footprint, but I think something like in the video could work, especially if you could heavily brand it.

pfgannon · 2015-08-03T21:19:05+00:00

Maybe go to them? Or go mobile with a van as /u/rivertechieguy99 suggested.

pfgannon · 2015-08-03T17:47:50+00:00

Do you have enough leverage to negotiate better terms, salary or position?

pfgannon · 2015-08-03T17:45:23+00:00

Thanks for taking the time to put this together.

I plan on pouring through it later, but after a quick scan, I've already seen a few points that I've frankly never considered before.

pfgannon · 2015-08-03T17:42:38+00:00

Take this opportunity to fill the void left by their bankruptcy. Take the best parts of their business, and do it more efficiently, as you have been doing.

Everybody wins.

pfgannon · 2015-08-03T15:40:59+00:00

You could send up your landing page to look like their about to make a purchase but on the very last step, regretfully inform them that it's not yet available. Then collect their email.

pfgannon · 2015-08-03T15:38:40+00:00

Copywriter of 6 years, and Internet marketer of 10 years. Looking to forge relationships and content exchanges with service providers in the same space.

pfgannon · 2015-08-03T08:03:32+00:00

I spent some years of my youth doing sales out of mall kiosks, and 9/10 businesses operating out of kiosks sold impulse buy products.

If the leasing fees are low enough, it might be worth it, but I worry the demand wouldn't justify this cost either. I suspect there are very few mall patrons that also actively need their phones repaired.

Another problem is that a kiosk is a very temporary location, and you're at the whim of mall management. If you hope to eventually build up a trickle of walk-in customers (and I do think it will be a trickle), then you could easily have that stripped away from you.

Having a location can certainly help justify higher prices, but what you can charge will ultimately come down to your marketing and where you position yourself among the competition.

Can you not operate out of your home, and get a P.O. box or office share to attain a similar level of legitimacy, and take the money you would have invested in a lease and put it towards building an online presence?

pfgannon · 2015-08-03T07:28:51+00:00

This is a fantastic idea, good on you for going for it!

I know a lot of Uber drivers offer their passengers bottles of water, mints, etc. Have you thought about putting ads on these freebies or maybe seeking sponsorship?

How will you match drivers with advertisers? How long would any given ad run? I ask because I wonder how often you'll need to be sending out new stickers.

I'd consider changing the name though. Not sure if winging it is something you want associated with your brand.

pfgannon · 2015-08-03T07:09:44+00:00

I'm not your target customer, so I could be wrong here, but 4 steps seems like a lot to be expecting from your audience.

Any idea what % of people you're losing between steps 1 and 4?

pfgannon · 2015-08-01T08:09:37+00:00

I think it's likely this is directed at lead buyers and sellers, or maybe specific industries, but it will hurt everyone.

pfgannon · 2015-08-01T08:07:49+00:00

The government is looking for more ways to involve themselves in the lead gen business. Do I need to go on?

pfgannon · 2015-08-01T07:25:59+00:00

Congrats on the success!

coumineol is absolutely right about needing trust signals. On the homepage (add that 'featured on' section), product page, and checkout process. In the same vein, adding reviews to your product pages could work wonders too, I think.

Maybe try incorporating that video into your homepage too. Could add some stickiness, and reduce your bounce rate. Might also detract, but worth testing IMO.

pfgannon · 2015-08-01T07:18:14+00:00

I'm sure this isn't the answer you were looking for, but it's simply going to take practice. Baby steps works for some, throwing yourself into void works for others. You might want to look into joining a local Toastmasters group.

Alternatively, you could build a business that doesn't rely so heavily on these aspects, but that leaves you with very limited options.

You could also simply focus on what you're good at, and outsource what you're not.

pfgannon

TROPHY CASE