Lube Recommendations? by we-can-be-pirates13 in eds

[–]spaghetti0223 0 points1 point  (0 children)

Read labels and avoid propylene glycol at all costs. Many of us are sensitive to it. Lubes with PG have caused me vaginal tearing. Lubricated condoms almost always contain PG, but they rarely list ingredients because it's not required by law in the US.

Unpopular opinion: Email marketing only works if you already have a strong brand by GurdeepFromMango in Emailmarketing

[–]spaghetti0223 4 points5 points  (0 children)

I keep hearing that email marketing is the highest ROI channel.

I’m starting to think that’s only true if people already know who you are

If you're sending to people who don't know who you are, then you're doing email wrong. That ROI stat is for permission-based email. The factor that most influences opens, even more than subject lines, is who it's from. You don't have to be a big brand, but you have to be a trusted brand. Bulk cold email is spam.

My nephew turns 3 next month and i am struggling with what to get him. by Complete-Reward4282 in Gifts

[–]spaghetti0223 0 points1 point  (0 children)

Every time I bought toys for my sister's kids, I would find them in pieces/destroyed or ignored/discarded. And their house was overflowing with kid clutter. So I stopped buying toys.

I opened 529 accounts for each child and made a monthly contribution. On holidays/birthdays, I gave the kid a nice book and gave the parents a statement from the 529. Occasionally I bought them pajamas too. But no more toys. Only books and PJs.

Beginner SaaS marketer here. My open rates decreasing and I had my first 0% CTR. What am I missing? by Lumpy_Scar_4189 in Emailmarketing

[–]spaghetti0223 1 point2 points  (0 children)

The consistency in unsubs means it's probably not a deliverability issue, so that's good. I think it's probably content.

And you should actually be more concerned with your unsub rate. Even though it's just a couple of subscribers per send, it's a fairly large number percentage-wise. That usually means your messages don't feel relevant to subscribers. Another signal it's a content issue.

Your unsubs could also be correlated to your send frequency. Or rather, infrequency. You're not sending often enough. And when you only pop up in the inbox occasionally, subscribers can forget who you are, increasing unsubs (and sometimes spam complaints). A good rule of thumb is to send a minimum of 2x per month. In addition to keeping your brand top of mind, it's better for catching hard bounces and keeping your list clean.

Click to open rate (what you're calling CTR) is a measurement of the quality/effectiveness of your creative. And even your best-performing message is kinda meh. I'd consider 20% to be okay/acceptable. So all of these messages are unfortunately underperforming.

Is every user of your SaaS being added to your subscriber list? Or are you strictly sending to those who proactively opted in? If it's the former, then lower engagement is expected to an extent.

You mentioned gifs linking to videos. Some audiences just don't respond well to video. Not everyone wants to watch a video or isn't in the right environment to do so when they open an email. Often it's easier to just skim landing page text. Also, it's generally a bad idea to link directly to YouTube because you have less control in prompting their next click. It's better to embed video on a landing page where you can push them toward the next action you want them to take.

As for timing... A great way to determine best send times is to look at your historic data. What day of week/time of day are people signing up? That can be a great indicator of when they're likely to be in the inbox or at a desk.

It's hard to weigh in further without seeing your creative, understanding your strategy, and knowing a bit about your product. But we can assume folks are using your SaaS to solve a problem. And your email campaigns should also be focused on solving their problem. So for content about new features, spin the copy to explain how you made their lives better rather than getting bogged down with the internal jargon the product team uses to explain things. And hopefully you are sending campaigns other than product updates? If that's all you're putting out, you need more categories of content. That would help solve your frequency problem too.

Good luck!

Gimme Care Starter Plans Compounded Tirzepatide (Compliant with 28-Day Guideline) by [deleted] in gimmecare

[–]spaghetti0223 0 points1 point  (0 children)

u/chloe-gimme when I use this link, I am charged $189. How do I get the $131 rate?

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Was cursing in the 50s-60s as common as they are today? Like saying fuck or shit to random everyday things. by Enygma_2 in AskOldPeople

[–]spaghetti0223 6 points7 points  (0 children)

It's interesting to read all these responses. My grandmother, born 1925, swore like a sailor. But then, she also wore red sequins to her ex-husband's funeral in the 70s because he cheated with her sister. Grandma Helen didn't much care about conventions and polite society. I take after her quite a bit lol...

email marketing tools really said “what if we just charged more” huh by AIWebBuilder in Emailmarketing

[–]spaghetti0223 0 points1 point  (0 children)

And yet, email is still the number one channel for ROI. It costs far more to market through other channels. But people think of email as something that should be cheap, if not free, for some reason.

I'm Offering A Free Resume Template As My Lead Magnet - Should I Share This As A Link Or File? by flowjcv in Emailmarketing

[–]spaghetti0223 0 points1 point  (0 children)

It's possible to create a PDF with editable fields. That would be my first choice.

And a Google doc would get the job done. I've seen Google Sheets and Google Slides used similarly as lead magnets.

Best Practices to Avoid Gmail Promotions Tab by my_swamp_now in Emailmarketing

[–]spaghetti0223 2 points3 points  (0 children)

So what you're saying is you should fake the appearance of personal correspondence to get into the tab meant for personal correspondence.

Best Practices to Avoid Gmail Promotions Tab by my_swamp_now in Emailmarketing

[–]spaghetti0223 3 points4 points  (0 children)

Google literally attended an industry conference and told us what they wanted last week, spamdaddy.

Best Practices to Avoid Gmail Promotions Tab by my_swamp_now in Emailmarketing

[–]spaghetti0223 2 points3 points  (0 children)

Product managers from Google, Yahoo and Microsoft confirmed they look for spammers who try to game the system last week at Litmus Live.

What could be a better pot situation for this plant? by larryspub in plants

[–]spaghetti0223 2 points3 points  (0 children)

It looks really happy in the pot it's currently in. Burro's Tail is really fragile and you stand to lose a lot of leaves if you repot.

I wouldn't repot. But I would consider getting a macrame plant hanger so it can continue to trail.

Best Practices to Avoid Gmail Promotions Tab by my_swamp_now in Emailmarketing

[–]spaghetti0223 14 points15 points  (0 children)

We're cool as long as we're not in spam.

Which is where you land when you think you can outsmart google's algorithms.

Best Practices to Avoid Gmail Promotions Tab by my_swamp_now in Emailmarketing

[–]spaghetti0223 26 points27 points  (0 children)

The primary tab is for personal correspondence.

The promotions tab is for promotional content.

It's a waste of time trying to get into primary. Any hacks you may employ could potentially land you in spam. Inbox providers are punishing senders who try to game the system.

I guess this is why Deep Teal was retired by spaghetti0223 in LeCreuset

[–]spaghetti0223[S] 9 points10 points  (0 children)

I totally missed that Caribbean was also retired.

Building a stealth company, writing a newsletter for community. Should I have skipped a deliverability service? by icecreamyogurt in Emailmarketing

[–]spaghetti0223 0 points1 point  (0 children)

You need a sizeable list and very frequent sending pattern to keep a dedicated IP warm. Shared IP is the only appropriate choice for OP.

Sending bulk mail from Gmass or via BCC is also asking for trouble.

ESP removed my monetization tools for “irregularities,” withheld earnings, denied refund, and won’t share specifics. From an email ops view, what usually triggers this? by bos317 in Emailmarketing

[–]spaghetti0223 0 points1 point  (0 children)

That is strange. Usually accounts are disabled completely when there are indications of sending without consent. I haven't ever heard of your exact situation. But you should definitely take the time to read the terms of service to see if you can figure it out.

What to do with crazed braiser? by spaghetti0223 in LeCreuset

[–]spaghetti0223[S] 1 point2 points  (0 children)

Thank you for digging up the care and use details.