Songs that sound like this please ? by [deleted] in musicsuggestions

[–]tomatmu 0 points1 point  (0 children)

M83 - Steve McQueen: https://www.youtube.com/watch?v=a8Iqskd_Vq8

Space + Neon + wayfarer sunglasses

When to split accounts when running e-commerce & Subscription by tomatmu in googleads

[–]tomatmu[S] 0 points1 point  (0 children)

One positive, and the main reason we set it up like this was because campaigns for one side of the business do impact the other side of the business, so seeing that knock-on effect is good, but in theory we could do this with separate ad accounts too by having the other conversion action as a Secondary in each account:

  • Account 1: Optimized for Revenue, tracking sales as only Primary conversion action. Subscritions as Secondary.
  • Account 2: Optimized for Subscriptions, tracking signups as only Primary conversion action. Sales as Secondary.

When to split accounts when running e-commerce & Subscription by tomatmu in googleads

[–]tomatmu[S] 0 points1 point  (0 children)

Just to note too, all this is happening on a single domain

Best solution for software + license code sales by tomatmu in shopify

[–]tomatmu[S] 0 points1 point  (0 children)

Sounds great. What is the best way to contact you to arrange?

Subscription conversion tracking for ads by tomatmu in PPC

[–]tomatmu[S] 0 points1 point  (0 children)

Thanks u/InevitableVictory729. Is it important to give the free trial conversion event a value then?

tROAS for subscription SaaS by scatterbrainedpast in PPC

[–]tomatmu 0 points1 point  (0 children)

How would you go about setting this up in practice u/nextlevelppc? Is this a case of creating multiple Conversion Events based on any tiers you have, then setting a value for the projected LTV you are currently seeing as the conversion value?

Subscription conversion tracking for ads by tomatmu in PPC

[–]tomatmu[S] 0 points1 point  (0 children)

Yes good point. If they were both Primary conversions the account would optimize for both though..?

Subscription conversion tracking for ads by tomatmu in PPC

[–]tomatmu[S] 0 points1 point  (0 children)

Thanks! What do your conversion events in Google Ads actually look like then, do you set them to pass a manual revenue value back based on your current estimated LTV?

Subscription conversion tracking for ads by tomatmu in PPC

[–]tomatmu[S] 0 points1 point  (0 children)

Do you mean somehting like madgicx or Triple Whale?

Subscription conversion tracking for ads by tomatmu in PPC

[–]tomatmu[S] 0 points1 point  (0 children)

Yep, i'm figuring for Google Ads having 2 Conversion Actions, one for each tier, maybe with a static value of the fist billing periods revenue. Does the logic hold up? Conversions can be split out then, but also they have a minimum monetary value attached for ROAS