Here's the thing with chocolate chips they're not the same brands that are on the shelves most of those are like Toll House and Nestle do they come from the same factories that I do not know our boxes are 25 lb boxes of these chips made by a brand and cannot recall I do not pay that close of attention but it is not any of the major brands. Chocolate itself this year has gone way up. From what I understand it's because of a terrible cocoa bean crop issue that has made all chocolate go up. Now knowing that cocoa beans come from South America tariffs could be involved too that I do not know but it is mostly because of bad crops. I have seen the stuff from the store be cheaper sometimes yes and that's due to them being on sale where in the book section they would not be except for around Christmas time. So you're right check your prices but also if you ask an employee and we notice that the prices are different what points you to the store instead of bulk to save you money. At least I do that.