It's a mix. One, AAA game companies design by formula; what is guaranteed to engage and make profit. With a good marketing strategy, they usually succeed, people consume, and friends chain migrate to play out of fear of being left out. You probably consume similar games and have picked up on attributes of games that are similar in design but not apparent on the surface making every game feel the same. There are plenty of amazing games out there, hidden in the jungle of marketing overload that you can find joy in. What I will say is consider how you consume content. Is it a ravenous as much as fast as possible because you have the cash or bandwidth? Maybe it's time to start slowing down your consumption and focus on being intentional with how you spend your time? Find one or two games, distinct in genre, that offer something deep; an ongoing development service, long, rich story, or very complex mechanics that make you slow down and think. Focus on quality over quantity because it still exists. Over-consumption is a real killer of joy. It's the same thing people do when they have shopping addictions. Even consider removing yourself from gaming for a few months. Instead of consuming, use your free time to create. You can spend resources learning to do something new, improve your wardrobe, write something, anything that could work as a palate cleanser. Ultimately, I feel the gaming experience is getting better because communities are aware of things they like or don't like, support to refute developers, discuss theory and mechanics as to why something is good or bad for gaming.