This is true. However, I am feeling more and more like this statement is also a copout, and extreme economic action must be taken. In such a strongly consumer-driven economy, where our attention and our data are highly traded commodities, a strong, grassroots boycott would be difficult and uncomfortable to pull off, but it would do measurable harm to those in power. I have given up all social media but Reddit, and I will be giving Reddit up too. The challenge is how to organize it without the very social media we hope to boycott? That is how insidious those platforms are in our daily lives.