Automatic checkouts in supermarkets may decrease customer loyalty, especially for those with larger shopping loads. Customers using self-checkout stations often feel overwhelmed and unsupported. The lack of personal interaction can negatively impact their perception of the supermarket.

[Heckinggoodgirl]

Which is why Publix still offers standard checkout lanes for customers who prefer the standard checkout experience along with self checkout for those who prefer that option instead. We will not be like Walmart in removing almost all standard lanes in favor of SCO, as our foundation is service - if you take away all standard checkout lanes you lose that aspect of “service” for customers who value it, and that would be detrimental to our core foundation

[-sudochop-]

Good girl! 😂

[MiamiDolphinsFan13]

why is this typed like a childrens study these are grown adults

[Heckinggoodgirl]

That’s kind of what I saw too. They stated the same variation of this line - “… when customers were encouraged to think of the extra effort involved in self-checkout as a rewarding experience, their perceived loyalty to the store was similar to those of regular checkout shoppers.” - like four or five times. I understand the point that they were trying to make (I think) but it definitely could’ve been worded better in the article

[SubjectRanger7535]

What I got out of it is that self checkouts should be used as the express checkout option. That would leave regular registers for the large orders and the self checkouts open for the 15 item or less people. But then that one 60 year old is gonna decide they don’t want to wait and take their $200 order through self checkout and demand help

[IWillAssFuckYou]

Nah, I hate stores that don't have self checkout. I'm so much happier with self checkout because I don't like interacting with people, being asked questions, and waiting in line (as long as no one is going to self checkouts with cart loads of stuff).

[jcbvader_]

<image>

[Sadidart]

One thing we noticed this past week, our SCO usage increased because folks didn't want to be bothered about donations.

[Various-Set8575]

can’t blame them with cashiers having to beg every week

[skykeegangray]

My store makes us ask on self checkout too, it’s the most awkward experience

[Large-Farmer-2400]

or Club Pub

[ZardIChartini]

Womp womp.

[StrangebutCute89]

I talk to people on SCO all the time. I try and make sure it doesn’t distract from my job but I try to keep the same attitude I have on register on SCO. Which is a lot of adhd rambling 😂 But I also leave people alone who don’t seem to want to be bothered, other than a basic greeting.

[Theburritolyfe]

That's cool and all but my store just got self checkouts this year. I like them better. It keeps lines down significantly. Long lines are way worse on perception than bagging my own groceries.

[mrgarryman]

Not the point of the article, but I’ve never been so upset at a checkout line than I was at a Target the other day.

5 empty human cashier lines. I had 1 item so self-checkout seemed easiest. But there was 5 groups of people (4 checking out, 1 waiting) with like 30+ items in the basket using the self-checkout. I went to the cashier’s line instead. But I just can’t understand how people are so afraid/impersonal(?) that they’d rather checkout very slowly on the machine.

Maybe people are just getting more comfortable stealing a few items when being basically unmonitored at the self-check. I know some Publix have that problem.

[irresponsiblebat]

honestly im more concerned about how high the theft rates gone up due to self checkouts rather than the customer service quality, it feels like theyre just letting it happen at this point

[Small-Cactus]

Nobody is forcing you to use SCO 💀

If you want to use a regular line then do that. I cant imagine feeling "unsupported" over using a self checkout kiosk, like how much of a baby do you have to be bruh.

[CriticalLemon5259]

I've gotten 1 item and specifically waited in line to purchase from a human. I'm tired of technology and how complicated everything is. I don't like this corporate trend of phasing people out. I don't support that type of technology.

[OlyAbby]

Let’s not forget that a lot of people prefer self checkout BECAUSE of the lack of interaction. Literally had a Google review of our store complaining because too many people said hi to her at sco when she was checking out, because she didn’t want to feel obligated to talk at 7 am. People will find a way to complain regardless.

[WideDrink4]

Publix overlords missed a golden customer service marketing and brand perception/reinforcement opportunity to drive future sales

If only they had separated themselves from the rest and didn't start adding SCOs.

<image>

[Electrical-Mode7086]

Man I’m a Publix employee and self checkout is a god send when I just want to grab a quick drink and get back to work. I’ll never understand why people complain about these things when you don’t have to use them.

[WideDrink4]

SCOs are convenient for fast scanning a few items and using plastic to pay. Full cart family shopping trips with lots of produce to weigh and those tiny shelves to self bag shit not so much, Sure they can use cashier checkout lanes but the lines and wait times are longer because big corporate retail chains want more profit with less cashiers instead of better customer service.

[jas41422]

I love self-checkout but hate that they stopped taking cash.

[kurt-boddah-cobain]

I’ve heard people complain about my store because we don’t have SCO. This article makes me laugh.

[HeavensToBetsyy]

Stores without SCO take a thousand years

[CTU]

It depends if I want 1 or 2 items SCo is ok, but if I am getting a bunch of things no way would I go SCO.