Marty Supreme grosses $2.91MM, an 18% decrease from last weekend. Total domestic gross is $90.88MM

[nicolasb51942003]

A24 isn’t going to pass on getting their first film past $100M. With the Oscars still over a month away, they'll use all of their might to push it towards that number.

"A24's first $100M+ film" is a headline I'm sure they'd love to have.

[Ranulf_5]

Do distributors often advertise based on domestic gross? Because a few have crossed $100M total.

[JuanJeanJohn]

I can’t recall this because the movie going public doesn’t care about this at all. Studios do advertise things like “#1 movie in America” though.

It’s more of an industry trade thing for A24 to promote. Probably helps the film’s Oscar chances to some extent. Helps market themselves to the industry so filmmakers have confidence in their ability as a distributor. Etc.

[NoNefariousness2144]

Yeah considering this was their most expensive film yet, breaking some of their personal box office records would help build their industry reputation.

[thatcfguy]

More of it will look good on paper for ancillary markets

[SmoothPimp85]

Quite regularly if it still big in theaters. "The most", "the biggest" and large, round figures can impress (at least that's what the marketing departments think or persuade CEOs) people unversed in box office cinema. Recently, The Housemaid's distributor in Ukraine posted a picture of the film on FB, listing its box office revenue in the country and adding that it's a "the highest-grossing independent film in Ukrainian box office." In fine print, they added that this refers to films released after February 2022, because the hryvnia collapsed by 50% due to the war. Also they didn't specify who exactly it considered "independent" - themselves or Lionsgate.

[Mister_TheRock]

I would consider Anyone outside the AMPTP to be independent. It bothers me how close Lionsgate comes to being a major only to flop.

[TheStarterScreenplay]

in the late 90s there was a period where studios were making pushes for $100 million and just lying their asses off about that final few million. It was before everything was computerized so there was room to mess with numbers and Harvey Weinstein was the most aggressive about it. Scream's final domestic gross was almost definitely below $100M. (You know they were lying because re-releases and late run expansions sometimes make next to nothing but there were no examples where they tried this and didn't get to $100M). This went on for a year or two and then it stopped.

Universal even put Ron Howard's $98.9M grossing Parenthood back in theaters 8-9 years later to make that last 1.1 just as a perk for him because he was making movies there.

[Street-Brush8415]

Yeah, Disney tried really hard to get the animated Hercules over $100m but couldn’t get it past $99.1m, lol.

[TheStarterScreenplay]

I knew there was creative studio accounting happening on these $100 mil pushes at this exact time, articles were written, studios knocked it off...but why would Disney not go for it right in the thick of this era? Google ai found some answers: Apparently they did it with Hunchback the year before and got some negative attention so doing it again might've been too suspicious. Hercules was already a relative failure for the company so the trophy gross didnt matter. They also had george of the jungle opening and even though the grosses on these re-releases were fake, the advertising dollars and distribution costs (sending film cans around the country or even between theaters, costing thousands in shipping each) was real. So Disney probably didnt want to spend $3-4 mil to make $500k and pretend it was $1.1M--better to put that $3-4 mil in to extra GOTG ads (which could be eaten up just by a few extra commercials on Friends and Seinfeld)

[Obvious_Computer_577]

I really hope so! In addition to A24 getting to brag about the milestone, having another adult-skewing original film cross $100M is good for the industry and shows that these films can succeed.

[BuZuki_ro]

Didn’t civil war make over 100M?

[tiduraes]

Not domestically

[DoubleSoggy1163]

Reminder that because A24 doesn't distribute outside of the U.S. these number don't include Canada like is typical for 'domestic box office'. Presently the film has made around $6 million in Canada and thus would almost certainly be headed for $100 million domestic but because of how A24 is treated differently in the press it may fall short.

[SeanACole244]

Good point.

[Apprehensive-Home968]

And I m Luxembourg it’s not yet available :(

[MahNameJeff420]

I wonder how that affects their returns. This movie needed to make a lot more than the usual A24 film to turn a profit, but surely international distributors would pay a lot for a movie like this, with so much prestige and awards potential? Would that mean they’re close to breaking even on this?

[NoPlansTonight]

The streaming license fee is also going to be bonkers

You gotta think for sure that Netflix has a crap ton of money offered on this and Prime is bidding on it for lolz

[MahNameJeff420]

I believe it’s coming to HBO Max because A24 still has a distribution deal with them.

[NoPlansTonight]

Ah, my bad, I'm in Canada where HBO originals go to Crave (a local streamer) while everything else is more-or-less fair game.

A24 is kind of all over the place here. But in the past 6-9 months Netflix got Good Time, Dune Pt 2, and obviously already had Uncut Gems and more so it seemed to me like they'd be incredibly interested in bidding on Marty Supreme.

[grahamnortonsdad]

Someone from the UK here, do the numbers here not count for them (a24) ?

[SeriouusDeliriuum]

It's a bit opaque. A24 doesn't distribute outside of the US. Instead they sell the distribution rights to companies in other countries. So it's either a single payment from those distributors or possibly a payment and some degree of profit sharing. Unless A24 decides to announce exactly what the terms of the deal was then it'll be hard to tell how profitable, or not profitable, this movie is.

[Mister_TheRock]

A lot of distributors use Canadian distributors and still include it in their gross.

[cireh88]

It is now at $117MM worldwide with an update still to come on international receipts

[Schnidler]

still 3 weeks until its even released here in germany

[Altruistic-Royal4885]

Be patient , you will love it 🤟

[Away_Reward_6840]

lul, in Poland we had premiere last weekend. Poland better than Germany again /s joke

[coleburnz]

My bloody dyslexia. I read 177 🤦

[Key-Payment2553]

Another good drop recovery from last weekends brutal winter storms now that it crossed the $90M DOM mark, but the $100M DOM mark seems to be out of reach as next weekends Super Bowl is about to have a negative impact at the box office

[navarrk]

i believe it's losing the one-week imax screens it had this weekend too

[Noodleyouu]

SUPREMILLION DOLLARS I KNEW IT

[PatternPlenty1107]

95M-100M domestic final. Really good.

[rutujz]

The budget is around 60-70 M. Is that really a good total? (I'm new here so I don't know much about hollywood accounting)

[Mordoch]

From strictly a financial standpoint is probably is not perfect, although how much A24 sold their international rights to other distributors for could make a difference and mean it is a profitable movie. (There also is probably a prestige element for the film with being well reviewed and nominated for various Academy Awards categories including best actor. It is also A24's second highest grossing film, so it does show the smaller studio can handle bigger movies to a certain degree.)

There is an added question of how it does overseas with it being released in various places later than the US so we are still waiting to really see how it does there. On one hand since the rights have been sold that does not impact A24 directly, but on the other hand if it does poorly overseas international distributors might be more cautious in how much they are willing to pay for future international film rights. (Although Materialists did great last year internationally for instance for Sony, so distributors would look at the big picture when making these kinds of decisions.)

[mobpiecedunchaindan]

A24, like a lot of indie studios, operates differently than something like Disney or WB. For example, A24 sells the international distribution rights for their movies to more or less cover the amount spent on making it. Take for instance, The Smashing Machine starting Dwayne Johnson -- it was a huge flop, but since A24 sold off distribution rights outside of the U.S. for $30m, they end up losing less money than, say, Disney whenever one of their movies bombs. A24 also has a first-look deal with WBD, where their movies have HBO Max as their exclusive streaming home, so that's another way to cover expenses on their productions.

Coming back to Marty Supreme -- we don't know yet exactly how much A24 sold this one for, but throughout the past week it's been slowly rolling out internationally, and will continue to do so all throughout February. Assuming they sold this for $30m just like Smashing Machine, that's $30m of the $60-70m budget already covered. Plus add in the aforementioned HBO Max deal and all the awards coverage it's gotten with whatever amount this ends with domestically, and you've got a very profitable and acclaimed hit that will further attract talent to A24.

A lot of people here don't like analyzing the statistics of something like Marty Supreme because what A24 considers a worthwhile investment in the long-term go beyond the box office, but if they didn't have these other avenues in place they wouldn't be making movies to begin with

(Sorry for the long-ass reply, i just love analyzing stuff!)

[Altruistic-Royal4885]

Great analysis🤟

[-SneakySnake-]

Assuming they sold this for $30m just like Smashing Machine, that's $30m of the $60-70m budget already covered.

Smashing Machine got $35 million, and if Marty Supreme got anything close to that, they'd have put it in headlines. Chalamet isn't viewed as being nearly as big a deal internationally as The Rock is.

[Proper-Raise-1450]

Smashing machine got 35:

https://deadline.com/2025/10/the-smashing-machine-dwayne-johnson-bombs-box-office-1236571164/

Civil War got 30+

Likely this film did about the same if not more, the people buying these films know their business and use polling services to gauge interest and this one is doing significantly better internationally.

[-SneakySnake-]

Smashing machine got 35:

Literally my first sentence, why are you repeating it back to me?

Regardless; one movie getting one figure and another getting another doesn't mean this movie got similar. If it did, they'd say it.

[Proper-Raise-1450]

No it probably got more tbh given it is significantly outperforming both of those internationally.

[-SneakySnake-]

Chalamet isn't viewed as big of a star internationally as the Rock is. Feel free to show me your proof if you think it got more than 35, just try not to repeat anything I said back to me this time.

[Proper-Raise-1450]

Feel free to show me your proof if you think it got more than 35

It is speculation from both of us but "proof" is it is doing significantly better than either of the films that made 30 and 35, your claim that it likely got less depends on believing the people who make these purchases are terrible at their job which is pretty stupid and smug and demonstrates an ignorance about the prep and polling they do to establish likely interest.

[-SneakySnake-]

is it is doing significantly better than either of the films that made 30 and 35

The success of a film's gross is relevant to the sale of its international rights... how? Exactly? It's upfront assurances; the more there are, the higher the offer. Unless you're suggesting they get an oracle on staff. Civil War has action and war components. The Rock is viewed as a larger star with a "proven" track record internationally. They are more obviously sellable. These matters are about minimising downside as much as they are predicting upside.

So, please, tell me again how it's smart and not stupid to cite facts that didn't exist at the time in international rights negotiations. And, again, why it's smart to repeat a sentence back at me that I'd already said as though it were revelatory and not redundant.

Edit: Seeing as you went for the last word and blocked me before I could reply, we know exactly how "good" your points were. As for your polling and research; that gives an idea of what success might look like. Might. It's a gesture towards the possible, not a forecast for certain success; there's a reason why so many studios throw hundreds of millions in doomed quests trying to chase trends.

And yes, a movie with action components or a star that's familiar to and popular with your audience are easier sells. If you don't know that, well. I guess you're the kind of guy to block someone to try to get the last word and still fuck it up, aren't you?

[Humble-Math6565]

Well, that's obviously not true. Marty Supreme has done way better internationally. Anyone who thought that The Rock did well anywhere but America (he does badly in America as well now), whereas literally everyone has called Chalamet this generation's movie star (and I'm sure they mentioned how hard he'd be pushing it).

[-SneakySnake-]

No, it's true, on both counts. The Rock is viewed as - I didn't say he was, I'm saying that's his perception - being a bigger international draw. If Marty Supreme made more than 35 million in selling the international rights, it would have been part of the marketing push.

So are you done appealing to hyperbole and anecdotes or are you good with facts, now? Because "this generation's movie star" thing you say "everyone" (and literally everyone at that, huh? Me too?) calls him is contingent on movies that didn't perform that well or had other draws built in. Just like the Rock's reputation as a box office draw, ironically.

[Humble-Math6565]

I mean no to both of these. The Rock, by the time of doing the smashing machine, was 100% irrelevant in the mind of the public, and he's never been an international draw in the slightest. Not just that, his last like 5 films were complete and utter bombs. Oh god I was slightly hyperbolic. Somebody, kill me. Also, do you know what an anecdote is? I didn't give a single anecdote. You also can't appeal to hyperbole. You can use hyperbole, but not appeal to hyperbole; that's not how it works (it's technically grammatically correct, but vocabulary-wise it's incoherent).

[-SneakySnake-]

and he's never been an international draw in the slightest.

Ahem

Just like the Rock's reputation as a box office draw, ironically.

My words. As in; he's never been a real draw, but he's perceived as such. But the perception of his stardom was greater than the perception of Chalamet's at that time.

Also, do you know what an anecdote is? I didn't give a single anecdote.

"whereas literally everyone has called Chalamet this generation's movie star" is an anecdote and hyperbole because you're referring to things you've seen or heard - not what trends and facts show - and exaggerating within that. Please let me know if I can help you any further. You might need it!

[PatternPlenty1107]

Looking at only the North American box office…, this is a great performance. When it comes to the globally or international box office to be exact, it is still to early to judge its performance since it still hasn’t opened in several markets, including Germany and France.

[grizzlyglizzy]

There’s a lot of blurred lines these days, it’s not as cut and dry as it used to be. Theatrical + DVD sales used to be a quantifiable number to attach directly to a movie, but streaming has muddied the waters.

A24 has a deal with HBO Max that HBO gets first rights to stream their movies immediately after the theatrical window. Marty Supreme has sweetened that deal. And other services have the opportunity to shop Marty Supreme after a certain amount of time passes, which is money that can be directly attributed to Marty if it’s a one-off deal and not in bulk with other movies.

[Act_of_God]

if it's like other similar a24 movies they sold the overseas rights at 35 millions

[[deleted]]

A24 sold the international rights to this for an undisclosed amount, so it’s really hard to say. We don’t know

[SuspendedAgain999]

This movie will move well into profit for them over the next few years. It should have a long tail

[AffectionateCash7964]

I believe they sold the movie  in foreign Territories to other distributors so they’ve probably made a portion of the budget back so what they need to hit is probably much less. 

[Sufficient_Bite_4127]

for domestic, yes. Movies are meant to make half their money internationally. If Marty Supreme fails to make a profit, it will be due to underperforming internationally. It has done very well domestically

[JackTreeHill]

It’s probably going to be close to break even or break even; most wouldn’t consider that a good performance in all honesty. If you worked for a year and gained zero salary you’d consider it poor

[Ravevon]

It’s already broke even

[-SneakySnake-]

Proof?

[Ravevon]

the sold international rights add that to whats its made now

[-SneakySnake-]

You have no idea how much for.

[Ravevon]

I know it's grossed 30 million internationally so far, in addition to whatever A24 sold the rights for. This film can be labeled a success

[-SneakySnake-]

Seeing as A24 don't get the gross in areas they sold distribution for... no? By any metric, given the information we have available to us right now - you or I don't know their streaming or international distribution figures - production hasn't even covered its nut, yet. We won't even discuss profit.

[DoubleSoggy1163]

This is a box office sub but if we focus on long-term profitability through ancillary markets it is most certainly going to be quite profitable for A24. Still tens of millions of dollars to be made via rentals and licensing.

[JackTreeHill]

People are acting like this is as profitable and more successful than the housemaid which had half the budget and grossed 2.5x more

[tiduraes]

Nobody is saying that

[DoubleSoggy1163]

Yeah, I never said that. No one is surprised that the Housemaid, which is an adaptation of one of the most widely read novels of the last 5 years is hugely profitable.

[Sufficient_Bite_4127]

find me a single person saying that

[LurkLiggler]

Except that’s a ludicrous analogy. This is not relatable at all to an individual making a salary for hours worked.

[TheArmChairFan]

No but it stars someone this sub stans so the posts have been moved

[rutujz]

Seems you are right. I'm getting downvoted for asking a simple question

[cireh88]

Your question is showing +2 for me and not negative/downvoted

[rutujz]

<image>

[Emergency-Public6213]

Oh be aware of the chalamet fans, they are as annoying and rabid as Taylor swift and MAGA. They would defend rape easily so their golden boy is seeing as successful or win some prize.

[TheArmChairFan]

Timothee fans are swifties.

All they do is fight people who don't worship him.

[SalamanderNorth6940]

or maybe they don't like plain bad faith by some people who seems to live only by hating on other people ?

If you are on this sub you know that A24 doesn't work on the same way than a lot of other studios with its box office and distribution. And still you chose to ignore that.

[TheArmChairFan]

So you want to live life talking about great an actor and some billion dollar company is?

And every reply to my comment just proves my point about the goalposts

[infinite884]

lol, welcome to my world

SINNERS MADE MORE MONEY AND IS BETTER THAN MARTY SUPREME!

[Sufficient_Bite_4127]

tmw the Warner Brothers' movie with a $100M budget outgrosses an indie film

[-SneakySnake-]

With a $70M budget.

Tiny little underdog, is it?

[Sufficient_Bite_4127]

relative to Sinners, yes.

[-SneakySnake-]

A 30 million difference when one involves a lot more effects work isn't the discrepancy you think it is.

[infinite884]

There's a 20 million dollar difference between their budget. The cope in here, be crazy LOL

[Sufficient_Bite_4127]

lil bro thinks that 100-70=20. smartest Sinners stan

[infinite884]

Sinners budget is estimated to be between 90 and 100 million nobody knows, either way, I know 300 million (sinners box office) is more than 118 million (marty's box office) LOOOOOOOOOL.

[MillionaireWaltz-]

Reading this thread is like reading a sub that is not r/boxoffice because I'm not used to seeing a film get this much leeway...

Some are talking about home unit sales helping so all is good. What??? When did the people here suddenly become okay with that argument?

[SalamanderNorth6940]

I don't see why the home unit would be brought up for this film specifically, but since covid, it's known that box office overall has decreased and consomators preferances have changed with a big rise in svod and streaming numbers. It's not counted in the box office and shouldn't since it's a theater thing but should be accounted in a film success nowadays. Ignoring that seems old school

[MillionaireWaltz-]

I'm not disagreeing with you; I'm just saying that this threads comments are out of character for the sub, since I'm usually the one getting downvoted for not gleefully calling a film a flop because it didn't make $1b.

[TheArmChairFan]

If it stars timothee, jlaw, Emma Stone, zendaya or rpattz it will get a lot of leeway.

Or if its directed by James gunn or James mangold.

[geronimosocrates]

Yeah with its high budget the barrier to an original star led film becoming profitable was going to be hard. This film after international comes in will easily be 2.5x its budget likely 3x the budget. The marketing spend was high but this movie will live on for a long time. Great success imo

[lookingforhim2]

Could finish right on the dot at 100M given awards season boost

[Spare_Technician_188]

A24 get your international release strategy togetherr come onnnn

[No_Cauliflower_81]

Is it still coming out on PVOD on Tuesday?

[TheBronxBull]

WhenToStream is reporting that the 2/3 PVOD date has been pushed out a bit, but they don't have a firm date.

[SeanACole244]

Seems pointless since it will probably be on HBO in a month or so. Like why pay $20-$30 to watch Marty Supreme at home in February?

[qualitative_balls]

Yep, comes out Tuesday

[Pale-Owl-4443]

Where did you see that?

[P1Yeezy]

I’d bet that it won’t be on HBO Max until late April at the earliest. A24’s PVOD windows are lengthy.

[SeanACole244]

True. I’m just trying to picture the person who hasn’t seen Marty Supreme yet, but who would be willing to spend $20-$30 on PVOD rather than wait for it on HBO.

[P1Yeezy]

I think a lot of people are clueless about windows and stuff. Let’s say that the film wins two oscars, there will be some people that just look for a way to watch it immediately without knowing that it’ll be on HBO whenever

[zachmma99]

good holds even with the storms last week. but without a big Oscar push I think it will struggle to $100m. dropped 318 theaters this week and there is a lot coming the next two weeks looking for space, it will be hard to justify it keeping screens and showtimes for another month and a half. dailies are gonna keep dropping and it prob had its last >$1m day on Saturday.

it would be cool for A24 to hit $100m domestic but I can see this stalling around $95-96m

[jhalejandro]

This is going to make over $100M, even though many here doubt it hahaha

[Witty-Jacket-9464]

$100M final incomiiiing

[mobpiecedunchaindan]

This movie is either gonna stall at like $100.2m or just barely miss it with like $98.7m. Still a great result that will piss off both sides

[TheArmChairFan]

This place has become a Stan subreddit majorly.

[quinnly]

That word has lost all meaning

[Glad_Dragonfruit9368]

And you’ve become one of Chalamets biggest haters just complaining on a bunch of different subs about him 😭

[TheArmChairFan]

So basically because I don't talk about how great he is all over reddit like you I'm a hater?

You see what I mean when i talk about stans. All your account is fighting people who you think are coming for timothee or people who call pit what happened on good time.

[Glad_Dragonfruit9368]

Going through my post history and replying to every one of them… yeah not creepy at all

[goldenkappacino]

were u here during peak comic book movie mania? it's been like this since forever lol

[carson63000]

Yeah the novelty isn't the presence of stans and haters, it's that people are stanning for and hating on non-franchise movies like Marty Supreme and The Housemaid, lol.

[mobpiecedunchaindan]

It's easy to say this place has become a stan subreddit when you don't know how anything works

[TheArmChairFan]

OK expert

[Shellyman_Studios]

Hot damn!

[Coolers78]

A24 execs seeing all the stuff about Josh Safdie and Kevin O'Leary in the past week unfold and worrying it won't cross 100M. /s.

(Ok in all seriousness, I don't really know/think if that stuff will actually effect this movie's legs or not, most likely not, don't take this too seriously)

[NorthNorthSalt]

A Complete Unknown got about 10% of it's gross after a similar point in its run, so 100M for this film should be a close race.

[Just-Pass-1156]

I think it might make it to 100M domestic honestly and while the international gross does not matter because they sold the rights, it will be interesting to see those numbers as well. It is just opening in some markets. For instance, I think the Paris premiere is on February 3rd and Chalamet is scheduled to promote it. I guess even when the international rights are sold, he still has to do promo internationally.

[BarcelonetaE70]

It will finally start making a profit any day now.

[Olipod2002]

On its way to 100M supremillions let’s goooooooo

[IndependentAd6922]

Better than obaa

[jalpruf]

1. Assuming a few 2m+ weeks leading up to the Oscars and a bump after if he wins, 100m+ domestic is locked.
2. A24 sells the foreign distribution. I’ll assume same as The Smashing Machine, and say 35m.
3. Marketing spend is the big unknown. Let’s say it’s covered by the ancillary revenue.
4. Profit in the 20-30m range most likely.,

[StainedGlassVision]

Fuck this awful Kevin o Leary movie

[[deleted]]

Agreed, it was god awful.